[NetBehaviour] The Myth of Online TV

[james morris]

"Some students, young professionals, and techno-savvy viewers are
foregoing cable subscriptions and choosing to access TV programs in
non-traditional manners. Portable screens, mobile watching, and an
on-demand, in-control screen culture are ensuing. Quite a number of
academics and journalists, as well as product developers and marketers,
have picked up on this trend and have begun probing the relationship
between changes in technology and changes in viewing practices. Some
would go so far as to proclaim the death of TV, as “everyone’s doing it”
and “you can get what you want, when you want it” becomes the mantra of
the next generation.

"However, there are several concerns that must be addressed when one is
tempted to proclaim TV dead. Besides the obvious point that media
formats exist even after new technological developments (books are still
around, after all), here are a few points to consider regarding several
blind spots in the enticing TV streaming and downloading myths.

http://flowtv.org/?p=4132