[NetBehaviour] Conference: Art Work. Accumulation and Availability.

info info at furtherfield.org
Mon Nov 29 11:51:04 CET 2010

Conference: Art Work. Accumulation and Availability.

Editors: Kristian Lukic, Gordana Nikolic

Wednesday, 1st December 2010 / 11.00 - 17.30 / Museum of Vojvodina, 
Dunavska 35, Novi Sad

The conference and discussion entitled Art Work. Accumulation and 
Availability proceeds from the idea that today the traditional 
mechanisms of accumulating and collecting art works face the test of 
finding new models of using artistic creations, which inevitably follows 
the transformation of the role of cultural institutions. Proceeding from 
this starting point, the conference gathers theorists, artists and 
cultural workers who will analyse various models that exist today when 
it comes to dealing with, documenting, archiving and disseminating media 
and broader artistic practice, the status of art collections and their 
social and economic implications. Also, the conference will deal with 
the revaluation and financialisation of art in the second half of the 
20th century, particularly taking into consideration the neoavant-garde 
and conceptual art of Eastern Europe.

The strengthening of creative industries in the contemporary 
post-Fordist conditions of the production and accumulation of capital is 
indicative of the role that the sphere of art and culture has in the 
global financial order. Art, with its inherently subjective and 
speculative nature, corresponds to the speculativeness and relativism of 
the value of capital, where the economy of attention is the key value 
generator. The strict policies of ownership and management of art works 
cannot follow the development of information and communication 
technologies where efficient exchange is the ultimate goal. Collections 
of art works with limited access become public archives, and the 
accumulation of art works loses the aura of social status and bears the 
(un)easy mark of private entrepreneurship and financial speculations.

In art history there are examples of practices focusing on the critique 
of commodification and hyperproductivism in art, and also on the 
critique of the institution of art market and the mediatory role of 
dealers in the accumulation of art works as investments with a potential 
for increasing their financial value. The dematerialisation of art 
through conceptual art and the “new artistic practices” of the 1960’s 
and 1970’s and their penetration into everyday life unfolded by way of 
shifting away from the market paradigm and the gallery environment of 
high art. However, this non-institutional artistic practice has left 
behind material traces of its critique, which achieve high market values 
today and are part of great collections of museums, galleries and 
private collectors, and also of institutionalised historical narratives. 
The reproducibility of certain art media, among them digital art, film 
and video, raises the question of the exclusivity of ownership and use 
of these creations within an institutional and non-institutional 
framework. This issue gets more acute with the Internet revolution 
during the 1990’s and movements advocating free software and free 
culture after the year 2000, and with the increased presence of on-line 
video archives, which, by affirming the values of networking, 
communication and creative cooperation, change the meaning of the notion 
of authorship and ownership of art works. On the other hand, there 
remains the question: will private and public collections and the art 
market be able to follow these trends, and if so, in what way?

Production: Museum of Contemporary Art of Vojvodina www.msuv.org
Co-production: New Media Center_kuda.org www.kuda.org

Support: Provincial Secretariat for Culture, EU Culture Programme 
2007-2013, Novi Sad City Council, Ministry of Culture of Republic of 
Serbia, Museum of Vojvodina
Sponsor: Halogen
IT support: Sons
Program and time-line:

Program and time-line:

Panel 1: Accumulation of Art

What is the nature of the wish to own art works? Love of art? Social 
status? Long-term investment and profit? Is there a difference between 
the accumulation of art goods and the accumulation of other value units 
of exchange such as gold and diamonds? What is the role of art in the 
global order of financial capital?

11.00 - 11.10: Introduction
11.10 - 11.40: Suhail Malik (GBR) - A Politics of Art Prices?
11.40 - 12.10: Stephen Wright (GBR, FRA) - Overshadowed
12.10 - 12.40: Stefan Heidenreich (DEU) - (Con)temporary collection
12.40 - 13.10: Plenary discussion

13.10 - 13.30: Pause

Panel 2: Openness of content and the new economy

Is it possible to implement the experience of the movement for free 
software and free culture, which has permeated the subculture and the 
critical circles over the past decades, in the mainstream art system? To 
what extent can the openness of archives and access to their content 
endanger the viability of artistic production? What are the models of 
regulating the relations between oppositionally positioned open 
(on-line) archives and the museum practices of collecting that would be 
convenient to artists, as well as the public and museums?

13.30 - 14.00: Annelys de Vet (NLD) - Mapping the alternative - or new 
design strategies in an open source society
14.00 - 14.30: Vladimir Jeric Vlidi (SRB) - A time of monsters
14.30 - 15.00: Plenary Discussion

15.00 – 16.00 Lunch Pause

Panel 3: Archives and digitalisation – Digitizing Ideas, a case study

The panel will focus on basic approaches to the digitization of cultural 
heritage through examples of digitization practice explaining the 
purpose, possibilities and advantages of digitization, and will deal 
with specific technical aspects of digitization, including types of 
equipment and technical conditions, international standards and 
recommendations, examples of specific problems and solutions to 
different types of cultural heritage digitization. The case study will 
present examples of good practice from the museums of contemporary art 
in the region gathered around the project Digitizing Ideas.

16.00 - 16.15: Luka Kulic, Museum of Contemporary Art Vojvodina, Novi Sad
16.15 - 16.30: Martina Munivrana, Museum of Contemporary Art, Zagreb
16.30 - 16.45: Andreja Hribernik, Modern Gallery, Ljubljana
16.45 - 17.00: Maria Matuszkiewicz, Museum of Modern Art, Warsaw
17.00 - 17.30: Plenary Discussion

The conference “Art Work. Accumulation and Availability” is part of the 
project The Media Practice Collection of f Museum of Contemporary Art 
Vojvodina, in production of MoCAV and kuda.org.


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