[NetBehaviour] [Play with Color] crowd source colour (help a researcher with data gathering)

Pollie Barden paba77 at gmail.com
Sat Nov 9 20:05:02 CET 2013


Hi All,

My colleague and friend Henrik is in need of data for his colour crowd
sourcing app. So at your next FB/Pinterest/CandyCrush/Twtr/... break if you
could spend a couple of minutes and play with colour will be zen and
helpful.

http://evocolour.net


 See details below.

Cheers,
Pollie

 As those of you who have been anywhere near me in the past few
weeks/months will no doubt know, I have been bashing my skull putting
together a crowdsourcing study exploring colour preferences.

So if yous have a moment, could you surf to:

http://evocolour.net

And have a go!  The more you play with it, the more data I get and the more
you will further the knowledge of mankind! So feel free to do it lots, it
is quite a zen experience :)

Naturally please let me know of any issues and bugs you come across.

I'll monitor the system as yous use it, and assuming things don't fall over
horribly, I'll go on to invite the residents next week, and then after that
the rest of the world!

In due course (assuming the system holds up to this soft launch), I'll be
looking to get as many people as possible involved in this study.  So if
any of you are members of mailing lists or of relevant communities that
would be interested in this sort of thing, I will ask a favour of yous to
help me spread the word!

If you are curious as to what is happening here is a wee blurb:




*EvoColours is a project that seeks to exploit crowdsourcing (aka 'the
wisdom of the crowds') to find how colour relationships relate to aesthetic
preferences.  When visitors come to the EvoColours website, they are
presented with a series of pairs of images.  Each image consists of
concentric circles of (up to 3) colours in varying proportions and
patterns.  Users simply click on the image they prefer (with the option of
'no preference') for each pair presented. As this is done over and over, an
evolutionary algorithm reinforces the properties of the popular images, and
the unpopular images die off. A subsequent analysis of the evolved
population will allow us to ask a number of questions;  are there certain
colour combinations and patterns that are significantly accepted as more
pleasing? If so what are the objective attributes of such colour palettes?
The analysis may allow us to build a model linking (some attributes of)
colour palettes to global aesthetic preference.   In EvoColours, each
individual visitor drives two evolutions; a local  evolution that only they
affect, and a larger global evolution that all visitors affect.  This
provides us with the means of exploring how individual subjective aesthetic
preferences might differ from global taste.  Is beauty truly in the 'eye of
the beholder'? or are there objective attributes that will be preferred
across the majority of people. Additionally user data such as gender and
age will be used in the analysis (do girls really prefer pink?) We can also
analyse preferences in*composition*; for instance, do users prefer regular
patterns, or more chaotic, irregular patterns?  Is there a preference for
certain ratios/proportions in the amounts of colour presented, and how does
this relate to the positions of these colours in colour space? *


-- 
**************************
"All life is an experiment. The more experiments you make the better."
- Ralph Waldo Emerson
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